| 1. | Aimed at the consumer ' s needs and desire , advertisement may be regarded as the stimulation of consumer enthusiasm , the motivation of latent consumer consciousness , finally to promote the marketing dissemination of the purchase motion 摘要广告可以看成是针对消费者的需要和欲望,刺激消费热情、调动潜在消费意识,最终促成购买行动的营销传播活动。 |